U.S. Local Online Advertising Spending (in billions)
2004	$2.50
2005*	$3.20
2006*	$3.70
2007*	$4.10
2008*	$4.50
2009*	$5.00
2010*	$5.30

* Estimated

Source: JupiterResearch, released Sept. 2005

Some Online Ad Spending Stays Local

Although most advertisers use the Internet to reach a national -- if not global -- audience, about 27 percent of U.S. online ad dollars are aimed at luring clients closer to home. Spending on local online ads is expected to jump 26 percent to $3.2 billion this year, and then at an average 11 percent for the rest of the decade. And the lions share -- almost 70 percent -- will be spent on classified ads.

Also see:

Small Biz, Big Bucks

Also see:

Let Your Fingers Do The Clicking

Posted: 9/22/05