U.S. blog readers as a percentage of all U.S. Internet users
September 2005	27%
March 2005	25%
November 2004	27%
February 2004	17%
March 2003	11%

Source: Pew Internet and American Life Project, as of Jan. 2006

Blog Readership Inches Up

More than one-quarter of adult Internet users -- 27%, to be exact -- has read someone else's online journal, or blog, according to the Pew Internet and American Life Project. The proportion crept up since March, when it dipped to 25%, but it's still no higher than in Nov. 2004, Pew surveys show. And since the March decline was within the survey's margin of error, it might not have been a decline at all.

Posted: 1/19/06

Also see:

Blogspotting, BusinessWeek's blog on blogging

Blogs Will Change Your Business