Small Business

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Computing Help

A computer system is the lifeblood of many small businesses. We talk with a computer expert about simple ways to handle common problems such as viruses, spam, and spyware

Today's Tip: Getting Started

What often happens is the thought-leader (not necessarily the biggest company) makes a marketing move, and competitor copy it. To dominate your competitors, you must isolate your marketing...

Colleen Edwards, President and CEO, The PowerMark Group

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IN YOUR FACE: LOW PRICES COULD BACKFIRE

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Reader Ron Boto Writes:

"The focus should be on continually improving your position in the customer's mind while maintaining necessary pricing. Thinking you can compete on price alone can kill you."

 

Featured Podcast

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Technology Vs. Personal Interaction

Business is all about relationships, but relationships are transformed by technology. Peter Handal of Dale Carnegie advises on using technology without losing crucial personal interactions

 

The Debate Room

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Credit Cards: Regulate the Rates

Via the Credit Cardholders' Bill of Rights, the U.S. should protect consumers from sudden rate increases such as those recently imposed by Bank of America. Pro or con?

 

CEO Guide to Technology

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CEO Guide to Virtual Worlds

Moving beyond Second Life marketing, many companies are infiltrating virtual worlds for employee meetings, mixers, and recruiting

 

Small Business How-to Center

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Top Small Business Stories

An Entrepreneur's Secret to Success

Of course a mother's impact extends to business. We asked 10 renowned entrepreneurs, from Richard Branson to Bobbi Brown, to get specific

When Small Biz Can't Get a Loan

With lending tight, more entrepreneurs are turning to controversial "merchant cash advances"

How to Build Brand Friendship

To create a truly powerful brand, you need to establish a sense of belonging, friendship, and dependability between product and customers

Business Bankruptcies on the Rise

Tighter credit, rising commodity prices, and slipping sales aren't slamming just Wall Street;
now small businesses are getting hit

Let Your Customers Do the Financing

The co-owner of a popular Boston food market discusses his unusual strategy—and has advice for businesses hit by the credit crunch

Smart Answers

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Employers Can't Ignore Workplace Bullies

A recent court ruling has implications for business. Adopting an anti-bullying policy can improve morale and help avoid legal trouble

 

Communications

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Your Customers Are "Predictably Irrational"

The central argument of a new best-seller can help you present your products or services in the most appealing light

 

Growth Strategies

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Interviewing to Get the Right People

Here are some techniques to streamline the recruiting process and help make sure you're hiring the best person for the job

 

Entrepreneur's Journal

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Celebrating the Small Stuff

The founder of a financial services media company regrets not enjoying his accomplishments, both major and minor. Now it's part of his routine

 

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The Small Business Networking Toolkit

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